Word on the Street Archives - Page 19 of 41

And Away We Go!: Word on the Street — July 30th thru August 3

by Mel White | Aug 5, 2012 | Kevin Carty, Word on the Street

August is finally here . . . and depending on your perspective, that’s either a good thing or something to fear.

From a personal perspective, I am like, “Yikes! How did we get to August so quickly?” But from a business standpoint, I am breathing a sigh of relief. Why? Because July is behind us!

Town Call Review: Word on the Street — July 23rd thru July 27th

by Mel White | Jul 29, 2012 | Kevin Carty, Word on the Street

With July almost past, I am beginning to question where summer has gone. In Oregon, it doesn’t begin until July 5. I’ve heard Mel’s wife refer to June in the Pacific Northwest as Junuary. Very true, particularly this year.

Well, with August around the corner, we are in full blown busy mode already. Lots and lots of designing and quoting for fall shows. Thank you all for the new opportunities both large and small, kits and custom. From what we’ve seen, some amazing work lies ahead in the coming months.

Delight and Surprise: Word on the Street — July 16th thru July 20th

by Mel White | Jul 22, 2012 | Kevin Carty, Word on the Street

Over Promise and Under Deliver

We all know the danger of “over-promising and under delivering.” In business, there are few errors that can be more damaging, particularly when trying to attract new customers or launching a new product to existing customers. Then there’s the flip side of “under promising and over delivering” which has its own risks.

What’s Your Brand? Word on the Street — July 9th thru July 13th

by Mel White | Jul 16, 2012 | Kevin Carty, Word on the Street

Feeling Inspired. On Monday, I was in Chicago for the EDPA Board Meeting (Exhibit Designers and Producers Association). Like all EDPA Board meetings, it was productive — planning, industry discussion, and talks related to the growth and betterment of EDPA and the industry as whole. For anyone considering attending ACCESS 2012 in Palm Springs, it’s primed to be a stellar networking and educational event.

My Predictions for Late Summer and Fall: Word on the Street — July 2nd thru July 6th

by Mel White | Jul 8, 2012 | Kevin Carty, Word on the Street

Gaze into My Crystal Ball

For the past four weeks, while we have been very busy with lots of traditional trade show work, we have also been working a lot on alternative markets we service through some of traditional and non-traditional distribution channels.

And while that is great! I have been looking at the activity over the past four weeks to try and get an idea of what the next busy season will bring from a trade show-only perspective.

What the Summer Brings: Word on the Street — June 25th thru June 29th

by Mel White | Jul 1, 2012 | Kevin Carty, Word on the Street

The sales doldrums of June, July, and August always bring uncertainty and opportunity. Like you, we try to use the time wisely to finish lingering projects and untapped challenges.

So far this summer, we have been busy (enough), especially with non-trade show projects, but that hasn’t prevented us from checking off items on our “To Do List.”