Trade Show Tales Blog

Trade Show Tales is your comprehensive guide to informative articles about trade show marketing, exhibit industry news, promotions, and updates on Classic Exhibits. 

For specific topics, use the Search Tool in the blog or visit the Trade Show and Event Tips in Exhibit Design Search.

Word on the Street — December 7th thru December 11th

Word on the Street — December 7th thru December 11th

Planning for 2010

This past week was very busy at Classic, not only in sales and manufacturing where we saw a spike in orders, but also administratively as we devoted three full days to setting goals for 2010 and planning how to achieve them. Every year at this time, we review our successes and failures during current year and chart our sales, marketing, production, and personnel goals for the next full calendar year.

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‘s Manufacturing Process and Quality Standards

‘s Manufacturing Process and Quality Standards

Classic Exhibit’s production workflow is based on the lean manufacturing principles of process simplicity, cellular manufacturing, easily identifiable tripwires or control points, limited metrics, just-in-time material and process management, and ongoing team development. Defined individually on a more granular level, they form the basis of our collective process mindset to produce cost-effective products quickly while ensuring unsurpassed quality.

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Word on the Street — November 30th thru December 4th

Word on the Street — November 30th thru December 4th

EDPA 2009 Palm Springs

What can I say, other than “What a Week!”

I was in Palm Springs all week for the Annual EDPA Access Meeting. And a great week it was indeed! Very informative and thought provoking.

The general idea and motivation for the annual meeting is to bring trade show industry leaders together, lay down any competitive swords, and work together to better the industry. This year was exactly that.

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Word on the Street — November 30th thru December 4th

Word on the Street — November 23rd thru November 27th

Happy Thanksgiving!

During this season of thanks, I would like to express my appreciation and gratitude to the Classic Family, including our vendor partners, distributors, and Classic Exhibits employees.

To our vendor partners who help make Classic Exhibits thrive, thanks for all that you do. Those companies include Optima Graphics, Brumark Flooring, EcoSystems Sustainable Exhibits, Display Supply and Lighting, Elite XPO Cargo Systems, and Momentum Management. Your dedication to quality and service contributes to our continued success. Thank you!

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I Heart Knobs — Magellan and Sacagawea Displays

I Heart Knobs — Magellan and Sacagawea Displays

Let me begin by saying, this is probably more information than you want to know about knobs. But . . . .

Effective immediately, Sacagawea and Magellan Hybrid Displays are “knobbier.” Don’t shake your finger at me, “knobbier” is the correct term. I should know . . . I invented it.

What’s the difference between a tool-less knob system, such as the Perfect 10 trade show display, and “knobbier” systems like Sacagawea and Magellan? Depending on the configuration, about 2 to 10 knobs.

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Word on the Street — November 16th thru November 20th

Word on the Street — November 16th thru November 20th

Get LinkedIn with the Classic Exhibits Network

I am sure many of you are already in LinkedIn, but do you use it consistently? And what does that mean?

I am on LinkedIn everyday, including weekends. Not because I am some obsessive compulsive personality or anything. Rather, it has proven to be a great source of information. It’s a place where I can keep up with the pulse of the industry in “snapshot” style.

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Classic Exhibits Receives Patents on Perfect 10 Hybrid Display System

Classic Exhibits Receives Patents on Perfect 10 Hybrid Display System

Classic Exhibits Inc., a designer and builder of portable, modular, and custom hybrid displays, has received two patents on the Perfect 10 Hybrid Display System. The Perfect 10 and Perfect 20 systems were introduced at EXHIBITOR 2008. Classic was awarded both a design patent and a utility patent from the United States Patent and Trademark Office. These patents cover, among other design and construction details, the Perfect 10’s unique reverse “S” shape and its modular, no-tools assembly. Additional patent applications are currently in process in the European Community.

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Word on the Street — November 9th thru November 13th

Word on the Street — November 9th thru November 13th

Love thy Neighbor (Unless They Own a ’79 Chevette on Cinder Blocks)

Most neighborhood developments in America since the early ’90’s have covenants. These covenants specify what you can and can not do to your house, your lawn, and even whether you can park your land yacht in your driveway or paint your house bright pink. Why do neighborhoods impose these covenants? Basically, so you do not end up living next to neighbor with 4 ft. tall grass, plastic pink flamingos, and a ’79 Chevette on cinder blocks.

I propose that we consider similar guidelines for the trade show floor.

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