Trade Show TalesBlog

Posts Tagged ‘COVID’

The Future Success of Trade Shows in North America

April 7th, 2021 COMMENTS
EDPA Advocacy

An EDPA Exhibitor Advocacy Statement

The Experiential Designers and Producers Association, via their Exhibitor Advocacy Committee, recently published a statement regarding the future of post-pandemic trade shows. It’s a MUST MUST READ.

The first three paragraphs are below with a link to the full statement on the EDPA website.

WHO WE ARE

The Exhibitor Advocacy Group is an ad hoc group whose members come from the corporate exhibitor community, exhibitor-appointed contractors, unions, show management, and general service contractors. Our mission is to ensure the successful future of trade shows, conventions, congresses, and other face-to-face business events. Our focus is on promoting transparent and reputable business practices, consistent standards, and new business models. We encourage all trade show industry constituents to join us in identifying best practices and helping to build a profitable and equitable industry for all constituencies.” 

BACKGROUND

Before COVID-19, the exhibitor experience on the show floor was deteriorating. Every year, exhibiting costs increased, and issues around transparency, metrics, and cost savings became more problematic. Exclusive show site services from the general contractor like material handling, electrical, and rigging became more complex and expensive, creating a lack of transparency for these services and the associated costs. Leads and data from attendees became proprietary information of show management, and the data was rarely shared so that exhibitors could calculate a meaningful ROI.

Most importantly, there was a significant lack of support from most show management organizations to find cost savings for exhibitors. Instead, the general contractors’ cost savings went to show management and were subsequently recovered through higher costs to exhibitors. Expenses continued to increase without added value. The industry had become stuck in a rut and very hesitant and reluctant to change. Many shows found themselves in a ‘business as usual’ scenario that added no value to anyone – organizer, attendee, or exhibitor.

Continue reading HERE.

A Detailed Tour of Classic’s Remodeled Offices with Kevin Carty

June 1st, 2020 COMMENTS

Kevin Carty takes us on a tour of the remodeled Classic Exhibits offices.

New Magnetic and Whiteboard Panels

The office redesign includes Gravitee modular walls with detachable magnetic/whiteboard panels, tension fabric (backlit and non-backlit), and clear plex inserts. The changes provide greater personal safety since the surfaces can be cleaned or replaced. The upgraded cubicles offer more protection without sacrificing visibility or communication. All the surfaces can be branded.

In addition, Kevin illustrates how traditional cubicles can be modified with plex headers which adds height, privacy, and safety. For offices that need simple, inexpensive plex dividers, he shows two examples: a version that surrounds a desk on three sides and a partition between two desks.

For more information, see www.classicexhibits.com and www.placelyft.com.

Post-COVID Modular Office Designs with Personal Protection Barriers

May 18th, 2020 COMMENTS

In this video, Kevin Carty from Classic Exhibits discusses the challenges companies are facing as they plan for employees returning to their offices in a post-COVID world. See www.placelyft.com for more information.

Topics Include:

#1. How to create safe social distancing spaces especially in modern open offices and traditional cubicles.

#2. How to maintain hygienic or sanitary conditions in those offices.

#3. How to create an office space that’s attractive, functional, and modular.

#4. How Classic is designing its offices using Gravitee and ClassicMODUL systems and the new PlaceLyft product line.

Post-COVID Modular Office Designs with Personal Protection Barriers
Post-COVID Modular Office Designs with Personal Protection Barriers
Post-COVID Modular Office Designs with Personal Protection Barriers
Post-COVID Modular Office Designs with Personal Protection Barriers