Trade Show TalesBlog

What “Budget Portable Displays” Really Means

July 8th, 2022 COMMENTS
SYK-2013 Symphony Portable Display
SYK-2013 Symphony Portable Display

Budget vs. Portable

Too often, the terms “budget” and “portable” are used interchangeably for 10 and 20 ft. trade show displays. However, budget and portable have wildly different meanings depending on the manufacturer, distributor, or exhibitor. Budget can mean cheap, both in price and construction. Or it can mean value and quality.

Likewise, portables can mean tool-less and lightweight. But not always. Some portable displays require basic tools and pack in roto-molded rolling cases, which are convenient but not necessarily lightweight. These two terms are the trade show equivalent of egg-lingo – ex. cage-free, free-range, pasture-raised, and organic—where the exact meaning isn’t always obvious. .

Untangling the Budget Portable Ball of Twine

At Classic Exhibits, “Budget Portables” isn’t meant to be tricky or confusing. It’s actually very straightforward.

Budget. Price is a relative term, meaning our budget portables are less expensive than our other portables. These portables range in price from $3800 to $6100 and always include durable roto-molded cases with wheels, die-cut foam packaging for long-term convenience, numbered components for fast assembly, and detailed set-instructions.

Tool-less Assembly.  Tool-less means no tools are required to assemble the booth. None. Some systems claim to be tool-less, except for the base plate or a literature tray or counter. Tool-less should mean tool-less.

SEG Dye-sublimated Graphics. SEG means Silicone Edge Graphics. SEG graphics have a silicone bead or welting sewn to the perimeter of the graphic. This bead fits into a channel on the aluminum frame. It should fit perfectly, which is why SEG is popular. No guesswork. Dye-sublimated is a printing process where images are transferred or sublimated into the fabric. It’s more expensive, but the colors are brighter and the end-product is more durable. Many vendors save money by directly printing on the fabric. It looks OK… for now. Long-term… not so much.

Engineered Aluminum Frames. Most budget portables are built with 1.25 in. round tubes. They’re lightweight, generally easy-to-assemble, and inexpensive. In short, they are graphic billboards. Our budget portables are structural, using aluminum extrusion. Unlike tubes, they are strong enough to hold accessories like monitors, tablets, literature trays, floating graphics, and workstations.

Lifetime Warranty on Workmanship and Made in the USA. Commitment and location matter. Lose a part? No problem. It’s replaceable, usually within a few days. Expanding or re-configuring your design? Again, no problem. The modular construction makes that simple.   

SYK-2005 Symphony Trade Show Display
SYK-2005 Symphony Portable Display

Buying a budget portable via the Internet is like placing $3000 on 26 Black at the roulette table. You might win… but there’s a much greater likelihood of losing. Don’t gamble. Work with a professional trade show consultant. They know the pros and cons of most portable displays and can advise you on the best choice for your budget and your marketing goals.

Symphony Portable Displays

For too long, portable displays have sacrificed elegant design for visual simplicity. Not anymore. 

With Symphony, you can create the perfect 10, 20 or 30 ft. display by selecting from stylish backwall shapes and distinctive counters and workstations. The mix and match flexibility encourages unlimited design possibilities. Need a different look for your next show? Symphony’s modular SEG frames are double-sided and re-configurable. 

Personalize your Symphony Display with attractive counters, workstations, floating graphics, iPad clamshells, and monitor mounts. The lightweight aluminum frames are engineered for SEG dye-sublimated fabric graphics for a seamless, wrinkle-free look. Add floating graphics for additional visual layering and branding. 

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